Malaysians Just Loancare La!
Making a facility attention-grabbing
Clever naming, branding and advertising turns a loan calculator into a traffic driver to iProperty.com
Don’t care or LoanCare?
A feature to draw homebuyers to Malaysia’s hottest property website was developed with a name no one would remember. So, we created a brand Malaysians would keep saying… like they always have. Looking at how homeloans are a huge and stressful part of the process of getting a home, the best thing to do is to put a smile on people’s faces so that the process could now be enjoyed.
